Title: ATTITUDE OF FARMERS TOWARDS NATURAL FARMING

Authors: P. H. Zala, B. N. Kalsariya and T. D. Kapuriya

Publisher: The President, Society of Extension Education Gujarat

Keywords: farmers, attitude, natural farming, profitability

Volume: 40

Issue: 1

Year: December 2025

DOI: https://doi.org/10.56572/gjoee.2025.40.1.0022

Abstract: Natural farming gives us residue free food, saves environment from pollution and provide better living standards. A study was conducted in six talukas within the districts of Junagadh, Rajkot, and Gir Somnath in Gujarat. The number of villages in each taluka was determined at random based on the availability of adopted and non-adopted natural farming farmers. A total of 288 farmers were chosen as sample size. The ex post facto research design was adopted in the study. The majority of adopted (81.94%) and non-adopted (62.50%) farmers had a medium to high attitude toward natural farming, according to the study's findings. This indicated that more efforts are needed to improve and develop their attitude up to high (positive) level of non-adopted natural farming farmers. Regression analysis highlighted education, size of land holding, extension participation, source of information, innovativeness, decision making and environmental orientation as key predictors, explaining 64.8% of the variation in sensitivity. Step-wise analysis indicated that Environmental orientation alone accounted for 32% of the variation, increasing to 59.92% when combined with extension participation, innovativeness, environmental orientation, education, size of land holding, source of information and decision making had significant contribution in attitude.